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Stay hydrated!

 Posted on December 4, 2018      by admin
 0

We all need at least 2 litres a day to stay hydrated, so they say, but single use plastic is filling the ocean!

 

The answer is reusable bottles like this one I recently shot in my studio in Saltburn, Teesside.  The manufacturer is selling the product online so needs a series of advertising images to show customers all the different aspects and details of the product, so we used a perspex shooting table and several Elinchrom flash heads to give the product a striking look.

 

Maybe even more important than the practical point of showing the features and quality of the product, is making the customer feel confident enough to press the Buy It Now button!

 

 

Hero/Feature Shot

 

 

Front Shot with Lid Open

 

 

Front Shot

 

 

Back Shot

 

 

Lid Detail

 

 

Lid Open Detail

 

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    Cal has carried out many assignments for Cleveland Technologies Group. We know what we want to shoot but often not how best to present the product. This is where Cal comes in to his own – he can follow direction but also he can make sound judgements about how to give the shot the individuality which sets it apart from other similar images and therefore give it added impact.His photography has featured in many of our press releases, advertisements and product catalogues and I would not hesitate to recommend his services to others.

    Andrew H Gleghorn, Managing Director, Cleveland Technologies Group

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    I have had the privilege of working with Cal on a number of projects over the past three years. He is creatively excellent and shows real passion for his work. He is able to work with pupils and people of all ages, ensuring a professional yet relaxed atmosphere. Cal really takes the time to get to know you; your brief, organisation, marketing objectives, etc. and adds significant value above and beyond expectations. His results and images are nothing short of outstanding and come highly recommended.
    Samantha Hockney – Head of marketing and admissions at Teesside High School
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